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Groupon Allows Businesses to Target Customers and Recycle Daily Deals

What could be even more appealing to local business clients is a new option to reopen deals for customers who best fit their criteria. Groupon will promote the deal to a subscriber in the area, even after the deal has closed, if he or she has hearted the qualities that suggest a good chance of repeat business.

Good move by Groupon, we found that Small Business Owners are not that picky about deals that had already expired (particularly when demand isn't an issue). In fact, several of them told us they frequently honored Daily Deals after their expiration.